Dealer guides
How we think about pricing, reconditioning, and turn — written for Ontario dealers, with the same honesty rules we hold the product to: asking prices, not sold prices, and a guide, not an appraisal.
How to set a wholesale ceiling on a trade-in
Turn live retail comps into a hard maximum buy price — the method, step by step, with a worked example.
What reconditioning really costs in Ontario (2026)
Ballpark 2026 Ontario ranges for the work that eats your gross — the same bands the estimator uses.
Reading time on lot before you bid
Two cars at the same price can be opposite buys. Time on lot is what tells them apart.